To aid development of your strategic approach to surviving the Amazon effect, here are the top six strategic options we believe you should be considering. But, if Amazon’s history of dominating markets is anything to go by, there is no time to sit back and observe. Despite its rapid growth, Amazon Business has only been in action for four years it is possible executives are still adopting a ‘wait and see’ approach, monitoring its development before making a plan. This may be in part due to the platform’s infancy.

And yet, 52 percent still have no strategic plan for competing with Amazon Business. A recent report conducted by Unilog, surveying 250 manufacturers, wholesalers and distributors, found that Amazon Business was considered the number one threat to their businesses today. Amazon Business has been on the scene since 2015, and it seems distributors are now starting to take notice of its impact on the B2B market.

Six strategic steps for Manufacturers and Wholesale Distributors to compete with Amazon Business in EMEAĪs Amazon Business continues to expand across the European B2B market, it is imperative that wholesale distribution and manufacturing companies create a strategic plan for survival in this new age of Amazon.

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